Erin Sagin
Title: Customer Success Manager
Company: WordStream
Speciality: PPC, Strategy
Erin and her team have consulted for over 3,000 paid search accounts representing a wide variety of advertisers and over half a billion dollars in annual ad spend.

Background

Erin is a Customer Success Manager at WordStream in Boston, MA. She and her team have consulted for over 3,000 paid search accounts representing a wide variety of advertisers and over half a billion dollars in annualized ad spend. In addition to training and consulting, Erin serves on WordStream’s Leadership Team, works with the Product Team to help define next generation SEM tools and manages our Solution Providers program.

Erin is also a contributor to WordStream’s thought leadership program. Her blogposts are regularly featured on the WordStream blog and she pioneered WordStream’s video series, Ask the Experts. She is also a guest columnist at Search Engine Journal.

In the past year, Erin has presented at a number of industry conferences including PubCon Austin, PubCon Las Vegas, SMX West and Unbounce’s Conversion Road Trip. At SMX West, she was a featured speaker at BingAds’ Janes of Digital, a program promoting unity amongst women who work in the search and digital space. Her crowning achievement is her participation in a Google case study on Enhanced Campaigns. For this study, she teamed up with WordStream founder, Larry Kim, to migrate and optimize her client’s account.

When she’s not knee-deep in paid search, you’ll find Erin pursuing her non-PPC passions which include hula hooping, backpacking in Latin America and visiting her family back in Western Maryland.

Achievements

Erin also a top contributor to WordStream’s thought leadership program. Her blogposts are regularly featured on the WordStream blog and she pioneered our video series, Ask the Experts. She has also presented at a number of industry conferences, listed below.

Her crowning achievement is her participation in a Google case study on Enhanced Campaigns. For this study, she teamed up with WordStream founder, Larry Kim, to migrate and optimize her client’s account. Check out the finished product!

Industry Conferences:
October 6, 2015: Pubcon Las Vegas.

April 20, 2015: Pubcon Austin.

March 5, 2015: SMX West (Recognized as Top Speaker).

March 3, 2015: BingAds Janes of Digital October 7, 2014: PubCon Las Vegas.

Education: Erin received a B.A. in International Studies with a concentration in Latin American from Kenyon College in Gambier, OH. She is fully certified in both Google AdWords and Bing Ads.